Founded by fashionistas and creative sisters Aparna and Ambika in Seattle, Shobitam is dedicated to making Indian ethnic wear affordable, elegant and available globally. Our team works closely with weavers across India in designing unique collections and making a difference in their lives and popularizing lesser known weaves. Learn more about our mission.
In a world where fashion constantly evolves, Shobitam bridges the gap between timeless tradition with contemporary flair. As custodians of Indian textile craftsmanship, Shobitam’s mission is to make ethnic wear effortlessly elegant and accessible to today’s fashion enthusiasts.
From stunning bridal sarees to festive must-haves, let’s explore how Shobitam is redefining ethnic wear.
Shobitam's Fusion Collection is a testament to the brand's innovative spirit. By incorporating traditional textiles with sleek, modern silhouettes, this range appeals to those who appreciate heritage and contemporary style. Imagine entering a wedding adorned in a saree that seamlessly combines timeless elegance with modern chic. Unique pieces like the silk saree with a trendy blouse or a lehenga with contemporary embroidery exemplify this harmonious blend, making every occasion special.
To make sarees more accessible and trendy for the younger generation, Shobitam has embarked on a mission to reinvent this traditional garment. From Kanjivaram to Banarasi and Ikkat, Shobitam offers a variety of options to suit diverse tastes. Modern styling tips, such as pairing a traditional saree with a belt or a jacket, add a fresh twist to the classic look. With Shobitam, sarees are no longer just an ethnic attire; they are a fashion statement.
No outfit is complete without the right accessories. Shobitam's jewelry collection, including Authentic Silver Jewellery - Zevar and Pearls, enhances their apparel offerings. Whether you’re dressing up for a wedding or a festive celebration, the right jewelry can elevate your look. Pair a statement necklace with a simple saree or opt for delicate earrings to complement a heavily embroidered outfit. Shobitam provides the perfect finishing touches to complete your ensemble.
Shopping for ethnic wear has never been easier, thanks to Shobitam's user-friendly online platform. With seamless navigation and an intuitive design, finding the perfect outfit is a breeze. Exceptional customer service features, such as custom blouse stitching and petticoats, ensure a personalized shopping experience. Whether you're looking for ready-to-wear blouses or bespoke tailoring, Shobitam caters to all your sartorial needs.
Explore a diverse range of sarees that cater to every occasion:
Find the perfect ensemble for every event:
Shobitam's impact on fashion enthusiasts and traditional wear lovers is best illustrated through real customer testimonials. Satisfied customers rave about the brand's ability to combine tradition with modern style, and their reputation for high-quality craftsmanship. Whether it's a bride-to-be finding her dream saree or a saree enthusiast discovering a unique blend of tradition and innovation, Shobitam consistently delivers.
Where tradition meets innovation, Shobitam is redefining ethnic fashion. Our dedication to crafting exquisite ethnic wear makes traditional clothing accessible and appealing to a broader audience. Explore Shobitam's exclusive collections today and experience the perfect fusion of tradition and style. Experience the perfect balance of tradition and trend, and join a growing community that embraces the saree like never before. With Shobitam, you’re not just wearing a saree; you’re making a statement.
